Retail

Ashley Homestore officially rebrands to Ashley with store refresh nationwide (PHOTOS)

July 20, 2023 | Jo-Lynn Brown

Ashley, a furniture and mattress retailer with locations across North America, plans to refresh stores nationwide.

The rebrand includes an elevated, in-store shopping experience and modern look, and feel, to officially culminate the rebrand to Ashley, according to a statement.

The refresh rollout comes after announcing the rebrand last year, with a new logo and name change from Ashley Homestore to Ashley. Ashley stores in the Atlanta, Los Angeles, Orlando, Salt Lake City and Tampa areas are the first markets to undergo the refresh and will expand throughout the U.S. over the next year.

The refreshed stores feature an open-concept floor plan, an updated mattress gallery and new interior design elements.

The first store refresh event will take place on Saturday, July 29, at the Clearwater, Pinellas Park, Tampa and Wesley Chapel locations.

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