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3D Cloud secures $20 million investment from Bellini Capital

Jo-Lynn Brown September 26, 2024

3D Cloud, formerly known as Marxent, has secured a $20 million growth capital investment led by Arnie Bellini, of Bellini Capital.

Bellini, a Tampa Bay tech entrepreneur and board member at 3D Cloud, has increased his investment as the company continues to expand its presence in 3D digital asset management and product configuration.

“This investment reflects the market traction 3D Cloud has achieved and my confidence in the company’s direction,” said Bellini. “Retailers and manufacturers are increasingly adopting our technology, which offers significant advantages over traditional solutions.”

3D Cloud has recently gained high-profile clients such as City Furniture, Best Home Furnishings and Flexsteel. The company aims to capitalize on the rising demand for cloud-based 3D room planning and product configuration, which the investment will support.

“Having Arnie Bellini and Bellini Capital’s support is invaluable,” said Beck Besecker, chief executive officer and co-founder of 3D Cloud. “His mentorship has helped us navigate the challenges of scaling our business.”

Over the past 18 months, 3D Cloud has expanded its customer base and enhanced its platform in the home furnishings, office furniture and DIY sectors. The company is focused on addressing industry challenges, including order accuracy and customer experience.

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Tampa Bay Business & Wealth (TBBW) is the leading source of Tampa Bay business news, telling the stories behind the region’s biggest companies and the leaders shaping Tampa Bay’s economy.

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