20 Questions with Yvette Segura

Yvette Segura provides leadership to the 3,700 USAA employees across Tampa and is the senior company officer in Florida. Her responsibilities include serving as the primary company representative to regional civic, industry and military organizations. She is also the senior on-site integrator/coordinator for community affairs, corporate communications, facilities, information technology, business continuation and people services. She is an active member in the community and enjoys volunteering her time. She will serve as the Tampa Bay Chamber of Commerce’s chairwoman in 2021.

1. College alma mater?
Trinity University.

2. Last book you read?
The Color of Law: A Forgotten History of How Our Government Segregated America by Richard Rothstein.

3. Last place you vacationed?
Panama Canal.

4. PC or Mac?
PC.

5. Guilty-pleasure food?
Big Mac (once per year).

6. We’ll find you on the weekend doing?
Boating.

7. Biggest fear?
Frogs.

8. Proudest moment?
First-generation college graduate.

9. Dream dinner companion?
John Legend.

10. Any pets?
Not anymore, but had two dogs.

11. Who did you last text?
My chief of staff.

12. What is your cellphone wallpaper image?
Leopard print.

13. What do you listen to in the car?
NPR.

14. What is your go-to drink order?
Really nice cabernet.

15. Favorite candy?
Tootsie Roll.

16. Do you suffer from Primenesia (ordering something from Amazon and forgetting about it)?
I can’t remember.

17. Pool or beach?
Pool.

18. Charity you support?
A number of them, but homelessness and hunger are on my mind right now.

19. Favorite childhood memory?
Hanging out with my dad.

20. Words of advice?
Love what you do.

You May Also Like
20 Questions with Sabina Chaudhry

President & CEO of American Infrastructure Development

Read More
20 Questions with Rene Cantu

President & Chief Executive Officer, Tampa Bay LGBT Chamber

Read More
Rene-cantu-LGBT-chamber
20 Questions with David Blackwell of University of South Florida

Lynn Pippenger Dean for the Muma College of Business and a professor of finance
University of South Florida

Read More
david-blackwell-usf
20 Questions with G. Scott Goyer

President & CEO, YMCA of the Suncoast

Read More
Other Posts
Tampa’s International Plaza refinanced with $551M loan

International Plaza secures a $551M refinancing, reinforcing Tampa Bay’s position as a market for top-performing retail assets.

Read More
International Plaza shopping mall in Tampa, Florida, where Simon Property Group refinanced the property with a new institutional loan
Tampa industrial property recapitalized in $42.5M DST deal

A New Jersey real estate firm launched its first Delaware Statutory Trust by recapitalizing a $42.5M industrial property in Tampa.

Read More
Sweetwater Business Center in Tampa, Florida, where a New Jersey developer completed a $42.5M industrial real estate recapitalization using a Delaware Statutory Trust.
When business owners know it’s time to retire

Knowing when to retire is less about age and more about readiness, health and planning the next chapter.

Read More
A couple walking along the beach beside a jar labeled retirement, representing planning for life after business ownership.
Why Tampa Bay’s middle-market M&A activity remains strong

As Tampa Bay moves toward 2026, mergers and acquisitions activity across the region continues to gain momentum, particularly in the middle market. Strong population growth, a resilient local economy and a business-friendly environment continue to attract both strategic and financial buyers. At the same time, a growing number of founder-led companies are approaching succession decisions.

Read More
Business leaders finalize a deal during a meeting alongside a view of Tampa’s downtown skyline.