Coppertail Brewing Co., a Ybor City-based craft brewery, has launched its first THC-infused beverage, marking the company’s first cannabis drink.
The new seltzer, called High Dive, contains 10 milligrams of THC and 2 milligrams of CBD per 12-ounce can. It will be sold in four packs, in a tropical-citrus flavor, at select retailers, restaurants and bars across Hillsborough and Pinellas counties, as well as at Coppertail’s brewery, in Ybor City. Distribution is expected to expand across Florida later this year, according to a statement.
Coppertail, which opened in 2014, is known for its lineup of beers ranging from pale ales to IPAs. Founder and chief executive officer Kent Bailey said the THC drink gives fans a new way to enjoy Coppertail products.
“The THC drink space is taking off and we knew we could jump in with a local spin that only Coppertail can bring,” Bailey said. “High Dive lets us explore something new while staying true to our roots: making great beverages that people love.”
Industry analysts estimate the THC-infused beverage market could surpass $1 billion in sales this year. National brands such as Corona and Heineken have already entered the space, but Bailey said he believes consumers will welcome a homegrown option.
High Dive is available only to customers 21 and older.
