Industry Insights

Industry Insights

Latest coverage, analysis and business news from Tampa Bay Business and Wealth.

Marketopia acquires London-based marketing firm

Marketopia, a marketing and lead generation company based in Pinellas Park, has acquired Continuity Marketing, a London-based marketing firm that serves managed service providers, vendors and technology companies. The acquisition will help Marketopia expand its presence in London and better serve clients in Europe, the Middle East and Africa. The company opened an office in … Read more

Marketing redefined during the age of covid

By Christy Vogel It’s been a few years of epic change, as businesses scrambled to deliver goods and services in new ways, in-person events were canceled and marketing plans were put on hold. Undoubtedly, the pandemic has had a profound effect on the way we market our goods and services. Saying that marketing has changed … Read more

Leaders in banking, real estate and tourism share their thoughts heading into 2022

Tampa Bay Business and Wealth reached out to leaders in their respective industries to see what trends they are seeing and what they mean. Here’s what they had to say. BANKING & FINANCE By Chris Nichols, director of capital markets, SouthState Bank It’s never been harder to be in the economic forecasting business than it … Read more

Music City revisited

In early October 2021, Ketch Secor looked out across the sold-out crowd at the Grand Ole Opry and launched into his best Roy Acuff impression. Mimicking the fabled “King of Country Music” and Grand Ole Opry empresario, Secor lowered his voice to a gravely baritone and bellowed Acuff’s advice, dutifully observed by every performer who’s … Read more

First American Bank appoints former BBVA top executive to lead West Florida Market

Kevin Shukur has been named West Florida Market president for First American Bank. Effective immediately, Shukur will lead the West Florida corporate banking team and provide full-service banking from the bank’s Tampa headquarters. Most recently, Shukur headed up BBVA USA’s West Florida Market, having founded it in 2013. BBVA was recently acquired by PNC. “I … Read more

Outback Bowl offers intriguing matchup between Penn State and Arkansas

The Outback Bowl is a Tampa tradition and college football fans have the opportunity to ring in 2022 by enjoying, what should be, an outstanding game between Penn State and Arkansas.The New Year’s Day matchup (12 p.m./ESPN) will feature the, first-ever, meeting between the Nittany Lions and Razorbacks.“These are two quality teams that should produce … Read more

Better for business: Ending the economic hunger cycle in Tampa Bay

By Thomas Mantz, president and CEO, Feeding Tampa Bay Winning. It’s a theme in Tampa Bay these days. Beyond our sports teams – and even in the face of a global pandemic – this community has proven that we are unstoppable when we stand together. In fact, we’ve done such a great job that hundreds … Read more

Innovating health care to revolve around you

At AdventHealth, patients in our care can expect world-class treatment from our skilled, and compassionate, team — and that’s just the beginning. As we continue to make strides with new innovations, you can experience the future of health care now. Our new technologies, programs and tools make it easier than ever for you to take … Read more

Two leaders from Valspar share lessons learned from 2021 and what’s to come in 2022

The Valspar Championship, Tampa Bay’s PGA TOUR event, is a major economic driver to the region and generates millions in charitable contributions every year. The tournament’s charitable initiatives come through the sponsoring organization, Copperhead Charities. Copperhead Charities has generated nearly $47 million for charity since 1977, through the sponsorship of professional golf tournaments in the … Read more

Influx of resident, affordability impacts Florida market

By Brandy McAdams, a principal with NAI Skyway National Partners  The current Florida and Tampa commercial and retail real estate climate remain dramatically different from what many other sections of the country are experiencing, starting with a 20-30% increase in year-to-year retail sales and vacancy rates consistently dropping below the 10% level across the board. … Read more