Hamilton tickets go on sale Friday

Brace yourselves … Hamilton is coming to Tampa! Tickets for the Broadway phenomena will go on sale Friday, November 16 at 9 a.m., the Straz Center announced Tuesday.  Tickets can be purchased through the Straz Center’s Official Ticket Sales Office, in person, online or via the phone. The show runs from February 12 to March 10.  Ticket … Read more

Cause marketing and the Kaepernick effect

Cause marketing is a type of corporate social responsibility, in which a company’s promotional campaign has the dual purpose of increasing profitability while bettering society. When done well, cause marketing can produce strong awareness, goodwill and let’s not forget profits for companies. A best-in-class example of cause marketing is TOMS, a shoe company that started … Read more

From Anastasia to Hamilton: Hottest ticket in town

The 2018-2019 season of the Straz Center for Performing Arts is kicking off this month. While season tickets have reached capacity, there is still a chance to purchase single-tickets, including that one small show Hamilton, you may have heard of it. Here’s a guide to what is coming and when: The Play That Goes Wrong … Read more

Capitalism in action at the St. Petersburg Saturday Morning Market

In a city where companies like Mother Kombucha make headlines for entering big box grocery stores and businesses are rated based on “bike-friendliness,” the St. Petersburg Saturday Morning Market, which resumes in October, reflects a notion that is central to the city’s business community: capitalism rewards value-based businesses committed to community action and corporate responsibility. … Read more

The Pier: Past and Future

A rendering of The St. Pete Pier in St. Petersburg

St. Petersburg residents watch as the cranes hover over The St. Pete Pier construction site, and they wait to enjoy the new iteration of a city landmark, but people of a certain age will always remember the “inverted pyramid” and the time they spent there. Nostalgia is great, but progress and evolution of tastes and … Read more

What’s your customers’ ‘drink moment’?

Colleen Chappell

Why do some people buy while others don’t? Why does someone choose your company or product and keep coming back? At the heart of brand loyalty lies the emotional connection we need to make with our customers. Those two words are the golden rings for marketers today. Today, the best companies leverage a customer journey—the … Read more

Film festivals around the globe

LIGHTS. CAMERAS. CANNES. The 69th annual Cannes Film Festival (Festival De Cannes) takes place every May on the French Riviera. Crowded and crazy with fans and super stars, this French vacation destination satisfies the movie cravings for sure. Fans gather from around the world annually, motivated by one common love: film. Fly to Nice and … Read more