From customer service to customer success

Jim Marshall

Question: When should you tell your “significant other” that you love them? Answer: Before someone else does. The same basic principle holds true for your clients and customers. Your best clients really are your competitor’s best prospects. That’s why every business owner, and sales professional, should include specific customer success behaviors in their account plan … Read more

Let a mentor help you get results

Most successful business people are early-morning risers. Did you also know that most have a mentor? Well, you might not be a “morning person,” but you can get a mentor. Additionally, these successful businesspeople usually maintain a relationship with a mentor throughout much of their careers. I still communicate with one of my mentors, who … Read more

Six effective ways to motivate your sales team during the ‘dog days’

Jim Marshall

Welcome to the dog days of summer—that time when the temperature and humidity are still unbearable, families are trying to squeeze in the last days of summer vacation before going back to school and (it seems) most of your customers, and prospects, are out of the office. As a manager, it can be hard to … Read more

Somewhere I Belong

Organizations must practice diversity, equity and inclusion to ensure people feel like they belong. Why? Because business depends on it. Let’s say you’re an established, well-known, organization in the Tampa Bay area with 100-plus full-time employees and 600-plus part-time employees. For years you’ve been all hands on deck, building, and growing, to become the best. … Read more