Nakery Beauty built a $21M business by listening to women over 50

Liz Folce, founder and CEO of Nakery Beauty, stands in front of a pink floral wall wearing a white lace dress.

The Tampa Bay founder turned overlooked needs into a $21M beauty brand.

Sarasota’s BSWANKY lands NY Fashion Week debut

Gretchen Bauer with Christian Cowan and guests at New York Fashion Week Fall/Winter 2026 runway show

A Sarasota luxury design house stepped onto one of fashion’s most visible stages this month. BSWANKY Atelier & Design Gallery created custom handbags for Christian Cowan’s Fall/Winter 2026 runway show at New York Fashion Week, placing the Sarasota-based brand alongside a designer known for dressing Lady Gaga, Jennifer Lopez, Cardi B and other global entertainers. … Read more

Tampa-based Campus Course rethinks Florida college apparel

Campus Course apparel featuring a University of South Florida polo and matching hat with understated collegiate branding.

A Tampa-based startup is building a collegiate-first apparel brand rooted in Florida schools, golf culture and understated design.

For the Bay turns Tampa fandom into a family-built brand

Collage featuring USF athletes wearing For the Bay gear, founders Dave and Allison Gesacion standing in front of a For the Bay mural and a close up of a cream and red Tampa Bay hat

For the Bay Clothing has grown from a kitchen table idea into one of Tampa Bay’s most recognizable family built brands.

The Good Life: Louis Vuitton’s new Icon bags and Alfa Romeo Tonale

Louis Vuitton has released new icon bags with the Capucines, Coussins, revealed at Nicolas Ghesquière’s Spring-Summer 2021 show, and Twist bags. Prices range from $4,450 to $9,000. us.louisvuitton.com.  Named after one of Italy’s highest mountain passes, the Tonale encapsulates the organic curvatures, bends and lines found in nature. Signature features include Alfa Romeo’s V Scudetto … Read more

The Good Life: Louis Vuitton LV Volt

A new chapter opens in the iconic LV Volt collection designed by Francesca Amfitheatrof, Louis Vuitton’s artistic director for jewelry and watches. A highlight of the new collection, the LV Volt Upside Down Play bracelet, blends the beauty of contemporary design with the impact of a joyful, rhythmic pattern. Bracelet’s range between $3,000 to $4,000. … Read more

Fashion Designer Silvia Tcherassi bringing runway collection to Tampa Museum of Art event (PHOTOS)

The Tampa Museum of Art’s fundraising event CITY: Fashion+Art+Culture will feature an appearance by Fashion Designer Silvia Tcherassi and a runway fashion show of her latest collection. Forbes named Tcherassi one of Colombia’s 50 most powerful women of 2020. As a designer and entrepreneur, she became the first Latin American designer to be invited to … Read more

Gucci launches Valentine’s Day collection (PHOTOS)

This Valentine’s Day, Gucci has collaborated with Los Angeles-based visual artist Ariana Papademetropoulos to create a limited-edition magazine called “A Love Story Presented by Gucci.” Displayed through a low-tech graphic novella format, the pages of the digital and printed versions capture a tiny fairy, played by Ariana herself, as she searches for a love her … Read more

The Good Life: BSWANKY debuts American Alligator Luxury Tote

Sarasota-based luxury design house and atelier, BSWANKY, known for their attention to quality and iconic handbag designs, has partnered with a South Florida alligator farm operation, Alligators International, which practices a “Marsh to Market” mentality.  Gretchen Bauer, founder of BSWANKY, says she became inundated with requests for special order alligator accessories from both trophy hunters and enthusiasts. Bauer … Read more