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Tampa-based, women-owned, ethnic health care company lands major national contract to distribute to U.S. hospitals

Jo-Lynn Brown June 5, 2023

Canviiy, an ethnic health care company based in Tampa, has been awarded a national group purchasing agreement for ethnic hair, scalp and skincare products with Premier.

This new agreement allows Premier members, at their discretion, to take advantage of special pricing and terms, pre-negotiated by Premier, to meet the unique needs of diverse patients, according to a statement.

Under the agreement, Canviiy will have a contract to supply approximately 4,400 hospitals and health care systems in the United States with its products, including its patented ScalpBliss products.

Sherrel Sampson

“This is truly an historic milestone for our company, given the opportunity to spearhead the category creation alongside Premier’s Supplier Diversity Team, led by Deborah Williams, and now being the first to be awarded a contract in this category truly speaks volumes about our commitment to innovation and excellence. We are honored to partner with healthcare systems across North America to address the disparities that exist for black and brown populations,” said Sherrel Sampson, founder and chief executive officer of Canviiy.

Premier is the largest health care group purchasing organization in the U.S. Per the agreement, the company has worked with Canviiy to create, and define, this new purchasing category for ethnic hair, scalp and skincare, the statement said.

Canviiy, founded in 2014, currently has partnerships with three of the top 25 Cancer Centers including Moffitt Cancer Center, City of Hope, in Los Angeles, and Harvard University’s Dana Farber Cancer Center. It also has products available in retail stores like Walmart, CVS and Sally Beauty.

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